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5 Ways to Optimize YouTube for a Customer Referral Program
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To get you started, here are 5 ways to use YouTube to drive customer referrals and brand engagement through the roof.

  1. Create content that addresses your customer's needs.
  2. Make your video easy to find.
  3. Utilize YouTube's Call-to-Action overlay ads. ...
  4. Customize your YouTube channel.
  5. Leverage all social media platforms.
Many businesses have been slow to realize the benefits of YouTube for their customer referral programs. But with over 4 billion videos streamed everyday it is a social media referral tool that can no longer be ignored.

To get you started, here are 5 ways to use YouTube to drive customer referrals and brand engagement through the roof.

1. Create content that addresses your customer’s needs.

[Image: tumblr_mbn4d0aEKd1qm7sff.jpg]

YouTube offers the chance to connect with customers on a more personal level than other online mediums. Your business is given the opportunity to showcase what you know and establish yourself as a thought leader in the industry.

Your ultimate goal is to create videos that are compelling, valuable and helpful to clients and potential brand ambassadors. Some good options include screen casts, webinars and interviews with industry leaders. With the right content, you’ll start seeing more customer referrals in no time.
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